Brand Kit · Working File · 2026-05-27
New direction → 05. Earlier explorations below.
Based on the AgriCommand-style reference: dark theme, neon gradients, particle network. AgriTec's real positioning kept underneath the new visual layer.
Direction · Primary
Soil Intelligence
AgriCommand-style. Dark theme, neon gradients, particle network. AgriTec's real positioning rendered through it.
AgriTec
International · Soil Intelligence
Read the soil.
Diagnose the field.
Build the program.
Defend the yield.
AgriTec reads every parameter on your soil test (chemistry, biology, base saturation, micronutrients) and builds a program backed by university-replicated trials.
SOIL
Chemistry
pH, CEC, base saturation, macro & secondary nutrients
BIOLOGY
Microbiome
Organic matter, microbial activity, biological balance
DATA
Trial Network
Replicated, university-led on-farm trial data
AGRONOMY
Custom Programs
Field-specific recommendations with rates, timing & ROI
One platform.
Complete soil command.
SOIL TESTING
TISSUE ANALYSIS
TRIAL NETWORK
SMART CALCULATOR
CUSTOM PROGRAMS
FIELD EXECUTION
Field 04 ▾
●Soil Score
62
/ 100
⚠ pH · OM · B
Top Recommendation
Pro-Cal
3.5–4.5 gal/ac · pre-plant
Projected Yield
99 bu/ac
↑ +20 vs control
Recommendation Map
● LIVE
Better soil.
Better yields.
+25%
Yield over control
+20
bu/ac wheat lift
04
University partners
20
Soil parameters read
Palette
Deep Void
#050614
Panel
#0A1024
Neon Green
#4ADE80
Cyan
#38BDF8
Violet
#C084FC
Magenta
#F472B6
Typography
DISPLAY · OUTFIT BLACK
Soil Intel.
BODY · OUTFIT
Read the whole soil test.
DATA · IBM PLEX MONO
pH 5.4 · Ca 45% · B 0.3ppm
Sample component
Trial · Wheat · 2022
99
BU/AC · vs. 79 control
Full AgriTec wheat program · Agricenter, Memphis · n=6 plots
From Soil to Yield. We read the whole test.
AgriTec International · Gainesville TX
Earlier explorations · for context
Direction
Field Manual
The working agronomist's notebook. Earned, dirt-on-the-cover, defensible.
AgriTec International · est. Gainesville, TX
Read the
whole soil test.
Standard programs read four numbers. AgriTec reads twenty. That difference is the program, the trial, and the yield.
Palette
Paper
#F2EBD9
Deep Soil
#2A2218
Field Green
#3F5A2D
Iron Rust
#A2563A
Aged Paper
#876D4A
Typography
DISPLAY · FRAUNCES
Field Manual.
BODY · OUTFIT
A program built around your soil, your crop, your goals.
DATA · IBM PLEX MONO
pH 5.4 · Ca 45% · OM 1.8% · CEC 14
Sample component
04
Trial · Wheat · 2022
99 bu/ac
Full AgriTec program vs. 79 bu/ac control. Agricenter, Memphis.
from the trial book
Direction
Soil Lab
Instrument-grade. Crosshairs, micro-grids, and tabular data.
The lab bench made into a brand.
AT–SOIL–PANEL · CH 7
LIVE · 14:22:18Z
CURRENT READING
5.4pH
↓ BELOW RANGE · TARGET 6.5–7.0
OM
1.8
%
CEC
14.0
meq
Ca%
45
%
B
0.3
ppm
AgriTec · soil instrumentation
The soil. Read.
Every parameter. Every threshold. Every recommendation, defended.
Run
Calculator →
Browse
Trial data →
Palette
#FFFFFF
Lab White
#F2F4F0
Micro Grid
#00875A
Precision
#E5A03A
Caution
#0B0E0B
Charcoal
Typography
DISPLAY · INTER / SYSTEM
Soil Lab.
BODY · INTER
Every recommendation defended by data.
DATA · IBM PLEX MONO
pH 5.4 · Ca 45.0% · OM 1.80%
Sample component
Sample · 7741
Yield Δ
+20.0
bu/ac · n=6 plots · 2022
Direction
Living System
Soil and roots tell the story. Photography leads. Type whispers.
AgriTec · A living system
The soil is
the program.
Roots, microbes, minerals, water: twenty parameters in a continuous conversation. We listen first.
Fig. 03 · Cover
01 · Soil
02 · Field
03 · Yield
Palette · soil tones
Sap Green
#51823B
Terracotta
#BB6B45
Sun Ochre
#D9A036
Soil Umber
#5C3D2E
Paper
#F8F1E7
Typography
DISPLAY · FRAUNCES
Living.
Growing.
BODY · OUTFIT
Every soil is its own ecosystem.
CAPTION · FRAUNCES ITALIC
— from the soil, Rusty, 2022
Sample component
From the field · 2022
"I've never seen nitrogen work so fast or efficient."
— Rusty
Volume IV · Direction
Atlas
Chapter I · The Method
Cation
exchange,
explained.
¹ The soil holds nutrients on the surface of its clay and organic-matter particles. ² Calcium, magnesium, potassium, sodium, and hydrogen ions compete for those sites. ³ Balance determines what your crop can actually take up.
Fig. 01 · Base Saturation
Palette
Ivory
#F6F2EA
Ink
#0F0F0F
AgriGreen
#46B049
AgriBlue
#2CA2DB
Warm Gray
#8A8579
Typography
DISPLAY · CRIMSON PRO
The Atlas.
BODY · OUTFIT
Every chapter ends in a chart.
FOOTNOTE · CRIMSON ITALIC
¹ Agricenter, 2022. Methodology in App. A.
Sample component
Fig. 04
p. 18
Pro-Cal rate by soil pH.
Gallons per acre at pH 6.5–7 / 6.0 / 5.5 / 5.0 / 4.5